Kia Motors America (KMA) has renewed its agreement with JM&A Group
JM&A Group, one of the largest independent providers of finance and insurance (F&I) products in the automotive industry. Together, they will continue delivering top-rated service contracts and added protections for Kia customers.
KMA first partnered with JM&A in 2007 to grow its dealer programs using branded F&I products and extended warranty services known as the Kia Distinction. Today, 716 Kia dealers provide customers with at least one of JM&A’s industry-leading products. Of those, more than 400 are enrolled in five service offerings.
“We are thrilled to continue our relationship with Kia,” said Forrest Heathcott, President of JM&A Group. “We have great momentum and expect another excellent performance year. JM&A remains committed to providing automotive dealers with strategic support and we look forward to helping Kia maintain superior performance and growth.”
Kia’s suite of branded products includes vehicle protection plan, maintenance plan, road hazard tire coverage, Term Care Select, Certified Pre-Owned (CPO) and CPO Wrap programs, as well as Paintless Dent Removal coverage, an added benefit for consumers who want to maintain their vehicles’ appearance over time.
JM&A also provides Kia dealers with F&I Training in associate development, consumer-friendly sales methods, compliance, marketing and e-contracting. Over the last eight years, the partnership has helped Kia build customer loyalty, boost dealer profitability and establish its CPO program as the industry standard among non-luxury vehicle brands. Kia Distinction product sales have increased by 25 percent and the Kia CPO program continues to experience retail growth at 43 percent.
“Our customers’ satisfaction and peace of mind is our highest priority, and providing our dealers with the best possible F&I products and training in the industry helps us ensure that the needs of Kia customers will be met,” said, David Carp, Director of Fleet, Remarketing & CPO, Kia Motors of North America. “We look forward to continuing this relationship with JM&A and utilizing the tools they help us provide our dealers.”
Aug 3, 2015